Did Covid-19 Derail Your Marketing Plan?
Speaker: Kirsten Furman
December 10, 2020 – 11:00 AM – 12:00 PM
Did you lose touch with your prospects and customers? Has Covid-19 completely changed how your audience responds to your marketing campaigns? Should you change your approach to social media or spend some time rebuilding your website given that your site has become more important now that prospects don’t form their first impression in person? Have you had to pivot all together?
In this seminar you will learn why it is crucial to understand exactly how your audience is dealing with the pandemic, how you can best support them through this unprecedented time, and how to potentially restructure your approach to marketing and communication due to this changed world.
BVF is a non-profit, non-membership organization providing business owners and influencers, C-suite execs and other professionals with a compelling line-up of vibrant speakers who address the vital issues at the forefront of developing, growing and sustaining an organization’s value.
BVF was formed in 2017 by a core group of Southern New England business owners and advisors along with Bryant University to offer educational programs focused on the contemporary business challenges encountered at each stage of the business life-cycle … from inception to ownership transition.
The organization fosters a collegial environment that encourages information-sharing and idea-generation amidst the richness of the learning experience. Past events have focused on unlocking creativity, sustaining value of family businesses, standing apart from the competition and more.
Our programs are held in the Bello Center, in the heart of the Bryant University campus four times per year.